Does Showpad publish its pricing?
Showpad pricing is per user and quote-based; Showpad publishes no prices. It licenses through Professional, Advanced and Expert plans plus add-on bundles. Vendr's February 2026 data puts the median contract at $34,875 a year, ranging $13,690 to $129,240, from only 50 purchases.
No. Showpad's pricing page lists three cumulative plans, each with a "Request a quote" button. Its FAQ confirms that Showpad is licensed per user and mentions additional licence types for adjacent teams such as enablement, marketing and sales, without describing them. Every plan includes mobile, offline and browser access, single sign-on, and GDPR and SOC 2 compliance.
| Plan | What it includes or adds |
|---|---|
| Professional | Genie Assistant and Agents; content library, pages and collections; training library and courses; Shared Spaces with 3D and AR asset hosting; report and dashboard builders; CRM, email, Chrome and marketing-automation integrations. |
| Advanced | AI content governance, Roleplay AI, knowledge checks and certifications, a team manager hub, Shared Space templates, Analytics AI, sales-engagement integrations and a developer bundle. |
| Expert | Genie Agent Studio and custom agents, Library AI and Search AI, AI CRM recommendations, Authoring AI, a Field Seller Agent, a remote MCP server and priority support. |
Three add-on bundles, named Empower, Learn and Collaborate, appear without details or prices. Professional Services (guidance, configuration, priority support and custom training) are offered but not priced.
Older listings use different names. G2 shows Essential, Plus, Ultimate and Platform editions, with vendor pricing information last updated on 9 October 2024. If your contract predates the current plans, ask how your edition maps to them.
How much does Showpad cost per year?
Vendr reports a median Showpad contract of $34,875 a year (50 purchases, February 2026), with a low of $13,690 and a high of $129,240. The page header shows 33 deals handled, which does not match the 50 purchases, and 50 is a small sample. Use the figures as a rough guide only.
Vendr describes Showpad pricing as quoted per user per month and billed annually, and names the product lines it sees on contracts: Showpad Content, Showpad Coach, and a bundle of the two. It gives no per-user dollar figure.
What drives Showpad's cost?
- Plan. Roleplay AI starts on Advanced; AI CRM recommendations, the agent studio and the MCP server need Expert (Showpad).
- Seats. Vendr says discounts start at around 50 users and increase at 100+ and 250+.
- Bundling. Vendr says buying content and coaching together costs less than buying them separately.
- Term. Two- and three-year terms lower the annual cost, according to Vendr.
- Services and renewals. Vendr says onboarding, professional services and premium support are often quoted separately and can add 10–25%, and that renewal escalators of about 3–5% are common.
What should you ask Showpad before you sign?
- Which plan includes the AI features you need, and can different user groups sit on different plans?
- What do the Empower, Learn and Collaborate add-ons contain, and what does each cost?
- How are licences for adjacent teams, such as marketing or enablement, priced?
- If you are a Bigtincan or Brainshark customer, which product and terms does your renewal cover after the 2025 combination?
- Can Professional Services be fixed-fee, and what is the renewal escalator cap?
Frequently asked questions
How much does Showpad cost per user?
Showpad does not publish a per-user price. It licenses per user through quote-based plans, and Vendr reports a median annual contract of $34,875 from 50 purchases (February 2026).
Does Showpad offer a free trial?
G2 states that Showpad has no free plan or free trial, and its pricing page offers quote requests only.
Which Showpad plan includes AI role play?
Roleplay AI, knowledge checks and certifications start on the Advanced plan. Authoring AI is on Expert.
Is Showpad cheaper than Highspot?
On Vendr's February 2026 data, the median Showpad contract ($34,875 a year, 50 purchases) is lower than Highspot's ($60,005, 351 purchases). The Showpad sample is small, so compare real quotes for the same scope.
Sources
All 5 sources were opened and checked on 2026-10-15. Vendor statements are paraphrased; figures belong to the source that published them.
- Showpad. Showpad pricing page. Checked 2026-10-15.
- G2. Showpad pricing. Vendor pricing updated 2024-10-09.
- Vendr. Showpad software pricing. Last updated February 2026.
- Business Wire. Vector Capital completes acquisition of Showpad. 2025-10-30.
- Revspire. Revspire pricing (Launch, Elevate and Spark suites). Checked 2026-10-15.
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